Airwalk Campaign to promote their “Jim” shoes by setting up an “invisible pop-up store” at Washington Square Park (NY) and Venice Beach (LA) using the Snaps App Photobooth.
The Snaps creative team worked with Y&R New York to create in app graphics used to create the mobile “invisible pop-up store”, and various promotional graphics.
My role: creative / designer
Airwalk by Y&R
via GoldRun (now Snaps App) | 2011